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Unlimited option - one goal
Light is life. Light means emotion. Nowhere else does this become as apparent as in shop lighting. Customised lighting concepts skillfully showcase the POS and allow for experiencing the brands. The result: Emotional shopping environments that excite the consumer and therefore have a sales-promoting effect.
The showcasing of the sales floor is one thing – but of equal importance are the requirements posed to reliability and energy-efficiency of the shop lighting. With our complete sets consisting of Chip-on-Board module and LED control gear units, you achieve your objective securely and straightforward.
Light in retail has to fulfill a multitude of functions
Excellent lighting system for Shop & Retail are true jacks of all trades. They fulfill the most diverse of functions:
- Showcasing of brands and products
- Communicating messages
- Inspiring emotions and desires
- Influencing shopping behaviour
- P roviding orientation within the store
- Promoting the well-being of customers and employees
- Reducing energy costs
- Increasing efficiency
Showcasing products with vivid colours
Famously, presentation is key for taste. And that is already the case when shopping for ingredients. Optimal lighting in the food segment contributes decisively to a successful presentation of goods. Bright colours, strong contrasts, a fresh appearance – all this whets the appetite already at the store counter. But our lighting solutions for foodstuffs can accomplish even more:
With the individually adjusted light colour, they turn any area of the assortment into a star of freshness.
Based on Fresh Food illumination as an example, the following tables show special COB modules that optimally showcase goods for the respective application.
Showcasing ready for prime time
Lighting in the non-food area is as varied as it is sophisticated. Light plays an important role for any successful sale and must strike the balance between a particularly attention-grabbing showcasing as well as one that is as natural as possible or even pleasant.
Room heights, general illumination, colours, and assortment are only a few of the factors that have to be taken into consideration. And our lighting solutions for Shop & Retail are just as diverse as the requirements are. The following tables show special COB modules that optimally showcase goods for the respective application.